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Nomology and the Leading National Credit Union
Nomology Case Study
Campaign
Details
Using a bespoke targeting strategy, we focused on high-indexing Gen Z audience segments to boost performance & engagement.
We also leveraged continual manual & AI optimizations toward top-performing ad groups to maximize brand awareness and enhance performance.
We exceeded all KPI benchmarks and generated a statistically significant lift in awareness and delivery to key audiences.
The Result?
$2.9M campaign received $3.4M in added value.
Nomology's TrueView performance exceeded YouTube's View Rate benchmark by 197%
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